Project Profile:
SCRATCH 3D Workflow Helps "Les Krostons" Become Masters of the Universe
Les Krostons" want to take over the world and their impish intentions were recently revealed in a five-minute VFX-laden 3D stereo teaser, directed by Frederick Du Chau through Le Studio d'Imagination, and screened at the 2010 Cannes Film Festival. Duran Duboi in Paris harnessed the powers of ASSIMILATE's SCRATCH(r) Digital Finishing Solution in a streamlined file-based 3D stereo workflow, from set to post production, to DCP deliverables. Read More

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Company Profile:
Digital Magic Hong Kong Sets Up SCRATCH 3D and RED Workflows from ASSIMILATE
Digital Magic Hong Kong, a leader in state-of-the-art post-production in Asia, has now established an ASSIMILATE SCRATCH digital intermediate (DI) workflow to specifically handle the conform, color grading, and finishing of RED digital camera?s native R3D files, as well as 3D features shot with RED Digital Cinema?s cameras. Because SCRATCH is resolution independent, it will also be used as a component of their 3D pipeline... Read More
Company Profile:
ASSIMILATE Expands Reach in Asia; Launches ASSIMILATE China
With the rapid rise of 2D and 3D digital cinematography in China, ASSIMILATE announced today the expansion of its global sales and support organizations with the launch of ASSIMILATE China, and the opening of a main office in Beijing, China, effective immediately. ASSIMILATE Inc, with headquarters in Santa Clara, CA, has sales, service and technology teams located around the world. Read More
Business Issues: By Miles Weston
Social Media #3
 Part of a series of articles to plainly explain what organizations need to consider and carry out in today's social media. Read More
Company Profile:
ASSIMILATE to Feature SCRATCH v5.2 Digital Post Workflows for Finishing 3D, RED, ARRI Alexa, and Other Formats at IBC 2010
 SCRATCH v5.2 demos will include state-of-the-art tools for color grading, finishing, compositing, and 3D-specific features, such as convergence, scaling, and versioning. Other 3D demos will include ASSIMILATE's exclusive offering -- 3ality 3Play Pro S -- a professional quality stereo monitoring system, and developed in partnership with Telairity, the first 3D Post Remote-Review Network for simultaneous, real-time review by post houses and clients, anywhere in the world. Read More
Business Issues: By Miles Weston
Publicity...
 As the world turns so does the hot and not communications tools. We jump from print, online news; websites, blogs, microblogs. Proponents of each will swear that "this is the source, the tool that will rise to the top and become the news source of choice." But when you want to be informed (or better yet when YOU want to inform) you think of the lowly, maligned press release. It's not dead. It's just that so few can do the darn thing right. Let's look at the facts and do it right... Read More
Video-Based Tutorial: By Tom Geller
Drupal 6: Online Presentation of Data: Part 2 of 10
 Keep in mind that Drupal essentially is just an attractive and flexible interface to a back end database. So it's worthwhile to take a look at that database to understand what exactly happens when you create, modify, and delete content in Drupal. This understanding will make Drupal administration a lot clearer overall and it opens up a world of possibilities if you are an advanced programmer or a database administrator. Read More
Video-Based Tutorial: By Laurie Burruss
Web Site Planning and Wireframing: Part 9 of 12
 Inside of Photoshop we will open the two screen captures that we made, put them into one image layer and save it out as a PDF. So let's get going on this. Let's go up to the File menu, scroll down to Open, which would be Command+O or Ctrl+O, navigate out to our Desktop, and select Picture 1 and hold down your Shift key and select Picture 2, and click on Open. Read More
Business Issues: By Miles Weston
Social Media #2
 Number two in a series of articles to plainly explain what organizations need to consider and carry out in today's social media. As the online communities increase in size, number, character; companies will refine their activities to develop "word of mouth equity" that can be used to strengthen their understanding of the customer's wants/needs (present/future), produce sales, blunt the effect of cheap store brands compared to name brands and draw upon when problems, issues arise. Read More
Product Review: By Kevin McAuliffe
Colorista II
 When it comes to a program like After Effects, competing with Color Finesse 3 (that comes with AE CS5) can be tricky, but if there is one company out there determined to do it, it's Red Giant Software and their flagship color correction application Colorista. Read More
Business Issues: By Miles Weston
Social Media #1
The reach of the Internet has opened the door for companies to be in direct touch with millions of individuals who want to obtain information and discuss your company, products, services and your capabilities. They have thousands of online outlets to research virtually anything - and anyone - who exists on the planet. The challenge for companies is how to participate with these people, win them over or neutralize their issues. Read More
ninjacrayon
Rise|FX Electrifies Zeus's Lightning Bolt in ...
 Although the entire Percy Jackson film is chock-full of fantastic visual effects, the last sequence on Mt. Olympus is when the lightning bolt takes center stage. The lightning bolt was a complex design, with the look of moving plasma, a w... Read More
 
ninjacrayon
Capturing Moving Cars with AJA Ki Pro and the ARR...
 When AJA Video Systems first announced the Ki Pro portable digital recording device, it was met with great enthusiasm and won six major industry awards. Director of Photography (DoP) Timo Plogstedt discovered these benefits and more when rec... Read More
 
ninjacrayon
MAXON R12 Announced
 MAXON R12 is here http://maxon.net Read More
 
ninjacrayon
DigiEffects DEPTH for After Effects
 Digieffects, a developer of popular visual effects plugins,today announced that Depth is immediately available for purchase.Depth, a plugin for After Effects, easily converts an entire AfterEffects composition into a depth map. Available for $49 ... Read More
 
ninjacrayon
IBC 2010: IBC is coming up 9 days to go!
 IBC is coming up, and our European broadcast cousins will be seeing much of what we've already seen at SIGGRAPH, and some of what we have yet to see. I have a bunch of SIGGRAPH news that I've been holding - as it relates to IBC just as wel... Read More
 
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Interview:
Digital Cinema and Data Workflows in China: An Interview with Wu Chiao, Director and Cinematographer
Project Profile:
RED/SCRATCH Workflow Puts Hong Place Vision at Forefront of Digital Cinema in China
Business Issues:
Social Media #4 - Consumers Get Their Voices
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08/29/10 SCRATCH 3D Workflow Helps "Les Krostons" Become Masters of the Universe
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